Eric Morris

Founder of GBSC · Creator of the Capacity Method

Eric founded Great Bay Strength & Conditioning in 2012 and has spent 18 years helping people build strength and fitness that carry into real life. He has coached more than 10,000 classes and worked with people ranging from young athletes to adults in their eighties.

His work now centers on the Capacity Method: intelligent strength and conditioning, adaptable training, and practical health-management strategies that help busy people stay capable through changing schedules, responsibilities, setbacks, and seasons of life.

Experience and background

• Bachelor of Science in Exercise Science from the University of New Hampshire

• Graduate research in exercise physiology and cardiovascular health

• Former UNH adjunct instructor

• Strength and conditioning, Olympic weightlifting, and movement-screening education

• Bestselling author

• GBSC founder and owner since 2012

Why Eric begins with a conversation

The goal is not to sell everyone the same workout. It is to understand what you want your health to make possible, what is getting in the way, and whether GBSC’s coach-led classes are an appropriate next step.

Fun fact

Eric is left-handed, a father of two, and still a big fan of chocolate ice cream.